How To Introduce Your Product/Service Into the Hispanic Market

By |August 9th, 2016|Digital, Email Marketing, Hispanic marketing|

Have you ever thought about introducing a new program, product or service to the Hispanic market? Or does your company’s new strategic plan include the Hispanic market? Sounds exciting and challenging. But where do you start? [GET THE PODCAST VERSION HERE] So, where do you start? Qual es el primer paso? What’s the first step? [...]

3 Cosas que Hacen Inteligentes Dueños de Negocios para Aumentar su Lista de Contactos

By |July 5th, 2016|Business Planning, Digital, Email Marketing, Hispanic marketing|

¿Cuantas personas entran en su oficina o negocio cada día? ¿Cuantas personas visitan su sitio web o sus redes sociales? Cada día son más las personas que descubren e interactúan con su negocio. Y aunque muchos se convierten en clientes leales que regresan por si solos a su negocio, lo cierto es que un gran [...]

6 Most Effective Strategies For Doing Business in Latin America

By |July 3rd, 2016|Business Planning, Digital, Hispanic marketing|

The idea of doing business in Latin America, The Caribbean, Paris, or Greece sounds really invigorating. I mean come on, who wouldn't like to be lingering in the corridors of Monaco or the white sand beaches of the Caribbean? It may sound sexy, but are you really ready to take your business on an adventurous [...]

6 Issues small businesses face today

By |July 2nd, 2016|Digital, Entrepreneurship, Marketing, Social Media|

1. Content Marketing Dominates To position your business as an expert resource, you need to create content that speaks to your audience, helping them determine the best route to take. What this means for small businesses is that you need to have a blog if you don't already have one and you must keep adding [...]